In the run-up to summer and fall 2019, Pursuit Channel has greater engagement with its audience than one of its primary competitors, Sportsman Channel. Pursuit Channel also delivers a larger amount of unduplicated viewers than Sportsman. Hank Parker of the Flesh & Blood TV show on Pursuit. “The picture at Pursuit Channel is one ofContinue Reading Pursuit Channel Surpasses Sportsman’s Audience
National television reporting by Nielsen, the industry’s most trusted brand in audience measurement, has – for a second time in 12 months – highlighted Pursuit Channel as the outdoor category’s value leader in big-audience influence. Recently, Nielsen metrics reconfirmed Pursuit Channel as the only outdoor network since early 2018 to grow its sphere of activeContinue Reading Pursuit Channel Rising Into 2019
Principals for the Pursuit Channel and the Edmonton, Alberta, Canada-based WILD Television Network (WILD TV) have announced the formation of a strategic alliance to better serve their audiences. The new alliance will offer unique crossover efficiencies and increased target penetration for the hunt-fish-shoot manufacturing community serving the United States, Canada and several key European markets.Continue Reading Pursuit Channel and WILD TV form Outdoor Television Alliance
DEER CAMP starts this Saturday! Four shows, 2 hours of nonstop deer hunting action. First up, Season 14 of Deer & Deer Hunting TV with a special tribute to the late, great Charles Alsheimer. This show will be followed by Season 7 of both Destination Whitetail and Land of Whitetail and capped with the award-winning Mossy Oak GameKeepers. Only onContinue Reading Deer Camp Opens Saturday on Pursuit Channel
Despite significant shifts in outdoor entertainment from magazine, radio and television advertising to digital, mobile and/or social advertising by many outdoor companies, research shows, in most cases, that the swing to new media and mobile is akin to leaving fish to find fish. According to a recently completed media study, traditional outdoor entertainment media channelsContinue Reading Study Highlights the Most Effective Media for Outdoor Entertainment
